Privacy Policy


AlphaXXL respects and understands consumers’ concerns about the privacy of their personal information. AlphaXXL is a leading company that understands the need to treat consumers’ information in a responsible manner. This Privacy Policy explains AlphaXXL’s commitment not only to your privacy, but to you as a valued customer. It also informs you about the type of information we collect at this Site, how we collect it, what we do with the information, and to whom we might give the information. By using this Site, you agree, without limitation, to the practices described in this Privacy Statement and the Site’s Terms and Conditions of use. If you do not agree to the terms of this Privacy Statement or our Site’s Terms and Conditions, please do not visit our Site.

PERSONAL INFORMATION. In general, we may collect personal information from visitors to the Site if they

  • sign up to receive newsletters
  • contact us (including our Webmaster, customer service representatives, or other employees)
  • complete a registration form, survey, or poll
  • participate in a sweepstakes or contest
  • make product or service inquiries
  • purchase products, or
  • participate in the interactive diet and training portion of our Site

In connection with these activities, we may collect personal information, including, but not limited to, name, mailing address, e-mail address, telephone number, age range, birth date, gender, username, password, credit card number, credit card expiration date, and other demographic information.

NON-PERSONAL INFORMATION

As part of the standard operation of our Site, we may collect certain non-personal information from visitors to our Site, including, but not limited to, their browser type (e.g., Chrome or Internet Explorer), operating system (e.g., Windows or Macintosh), IP address, and the domain name from which they accessed the site (e.g., lycos.com). In addition, we may collect information about visitors’ browsing behavior, such as the dates and times they visit our Site, the areas or pages of our Site that they visit, the amount of time spent viewing our Site, the number of times the visitor returns to our Site, and other click-stream data. We may use cookies (small text files that are stored on the hard drives of visitors’ computers when they access our Site) to collect this information as well as for other purposes, including, but not limited to, recognizing prior users, retrieving information previously provided by visitors to the Site, remembering passwords of individuals, and for direction to certain areas of our Site.

USE OF INFORMATION

We may use personal information collected from visitors to our Site for any of the following purposes:

  • to fulfill product orders and requests for information about certain products and services
  • to contact visitors to our Site when necessary (e.g., to respond to inquiries)
  • to send information, promotional materials, and newsletters from our company
  • to administer contests and sweepstakes offered on our Site
  • to administer the interactive diet and training portion of our Sites
  • to help address problems with our Site
  • to conduct internal reviews of our Sites (e.g., to determine the number of visitors to specific pages within the Site)
  • to help us better understand visitors’ use of our Site
  • to protect the security or integrity of our Site
  • to conduct market research
  • to customize our Site or marketing communications for our visitors and customers
  • to help us provide better service to our visitors and customers.

Non-personal information will be used for these purposes as well as for conducting internal reviews and monitoring of our Site and providing a greater online experience for our visitors.

DISCLOSURE OF INFORMATION. We do not share personal information with companies, organizations and individuals outside of AlphaXXL unless you have consented to such disclosure. We may transfer or otherwise disclose information collected from visitors to our Site for the following purposes

  • to AlphaXXL employees, independent contractors, subsidiaries, affiliates, consultants, business associates, service providers, and suppliers, if the disclosure will enable that party to perform a business, professional, or technical support function for AlphaXXL
  • as necessary if AlphaXXL has reason to believe that such disclosure is necessary to identify, contact, or bring legal action against someone who may be causing injury to or interference with our rights and property, other users of our Site, or anyone else who could be harmed by such activities
  • to announce winners of sweepstakes and contests
  • to announce the results of surveys and polls
  • to respond to judicial process and provide information to law enforcement agencies or in connection with an investigation on matters related to public safety, as permitted by law, or otherwise as required by law
  • as provided for under the “Unforeseen Circumstances” section below.

CHILDREN. Our Site is not directed toward, nor do we knowingly collect any personal information from, children under 18.

THIRD-PARTY WEB SITES. Our Site may contain links to other, third-party web sites, which may have Privacy Policies/Statements that differ from our own. We are not responsible for the activities and practices that take place on these web sites. Accordingly, we recommend that you review the Privacy Policy or Statement posted on any web site that you may access through our Site.

UNFORESEEN CIRCUMSTANCES. In the event that AlphaXXL or any of its assets are acquired by a third party, personal information acquired by us may be one of the assets transferred.

CHANGES TO THIS PRIVACY STATEMENT. There may be times when we need to amend, modify, remove, or change various aspects of this Privacy Statement, and we reserve the right to do so at our discretion. We recommend that you revisit this Privacy Statement periodically to ensure that you are aware of our current privacy practices. Your continued use of our service following any changes signifies your acceptance of these changes.

SECURITY. We maintain physical, electronic, and procedural safeguards to protect the personal information you provide to us. Although perfect security does not exist, we believe we have taken steps to protect against the loss, misuse, and alteration of the information under our control. We review our security processes on an ongoing basis to keep up with best practices.